MBA's 89th Annual Convention and Expo and a la mode’s New Mercury Network - Where the Rubber Meets the Road

Mortgage professional to go home with a new Harley Davidson V-Rod

October 15, 2002
For Immediate Release


Oklahoma City, OK a la mode, inc. announced it will give away a new Harley Davidson V-Rod to a lucky attendee of the upcoming Mortgage Bankers Association 89th Annual Convention and Exposition.  To help promote the launch of its new mortgage industry commerce platform, the Mercury Network, a la mode will select a random record from the database of qualified mortgage professionals who register and join the Mercury Network, at the convention. 

Custom software “plugins” for Mercury desktop products allow Mercury Network Members in the lender community to leverage a la mode’s superior coverage, technology, and reputation with appraisers to enhance trading partner relationships.  The Mercury Network eliminates the need for real estate appraisers to own several different programs simply to send appraisal reports to all of the mortgage lending and appraisal management companies they serve. 

Focused on connecting every segment of the industry, the Mercury Network consists of true desktop software components and lender-centric server software tied together by a la mode's net.X™ backbone.  Members of the Mercury Network enjoy simple and comprehensive solutions to common collateral workflow problems which have not been sufficiently addressed by Internet portals or legacy report-conversion products. 

"We love that we’re giving away a V-Rod this year since it’s so much like the Mercury Network - it’s powerful, fresh and more than a little fun.", said Rhonda Harris, Mercury Product Marketing Manager at a la mode, "The Mercury Network represents a major change in how people will approach technology in the mortgage industry, and we intend to sign up every single qualified attendee at the MBA Convention and Expo next week.  Showing off and giving away a Harley V-Rod will definitely help get the word out." 

For more information on the V-Rod giveaway and the Mercury Network, visit www.alamode.com/mercury.  Stay tuned for details about a V-Rod giveaway for the Real Estate Appraisal Industry.

About a la mode, inc.
a la mode, inc. is the single largest real estate appraisal technology provider in the world.  The company's flagship product, WinTOTAL appraisal software, is used by over 50% of North American appraisers, nearly three times the share of its closest competitor.  a la mode’s Mercury Network delivered over 6.1 million electronic appraisals to lenders and appraisal management companies in the past 12 months, making it the undisputed leader in paperless real estate transactions.  a la mode is headquartered in Oklahoma City, and more information about the company can be found on the Web at http://www.alamode.com.