Whether your focus is more leads, more listings, or becoming more efficient, we've got the tips and tricks to make it happen. Highlights include:
Fool-proof tips and tricks for getting to Google leads
Snagging your share of leads via online home searches can be tricky, but we'll give you easy, non-technical tips to get them. Hint: Most SEO secrets lie in the words you use on your web pages.
Is your website selling you short?
You've worked hard to build a name an image for yourself. Don't let all that hard work get lost on the web. In this comprehensive class you'll learn how to add video, engage visitors with third-party apps, and more.
5 secrets to make your listings rock
You don't have to be a star to make your listings rock. Join our marketing experts to learn five of the best ways to make your listings stand out online including tips for photos, layouts, and even SEO.
Free Agent Daily Walkthrough — every weekday!
Join us Monday – Friday at 3PM CST for this live interactive session. Just click the blue box to the right when you're ready to join.
What do you want to learn more about? Let us know!
If there's something you want to learn more about let us know. Just send an e-mail to training@alamode.com.
Be sure to check out all of the classes below and they're all free, so sign up for as many as you'd like. See you in class!
— a la mode's Training Team
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GETTING STARTED
Don’t know where to start? This class covers the down-and-dirty basics of what to put and where to put it on the homepage of your XSite. Designed to help new users get the most benefit with the least hassle, we give you step-by-step guidelines for building pages that work for both site visitors and search engines alike. Even if you’ve had an XSite for a while, but aren’t seeing the results that you’d like, chances are high that you’ve missed a critical item that we cover in this class. A Silver XSite is used for this class to show you the tools that product level provides. Don't know where to start? This class covers the down-and-dirty basics of what to put and where to put it on the homepage of your XSite. Designed to help new users get the most benefit with the least hassle, we give you step-by-step guidelines for building pages that work for both site visitors and search engines alike. Even if you've had an XSite for a while, but aren't seeing the results that you'd like, chances are high that you've missed a critical item that we cover in this class. A Gold XSite is used for this class to show you the tools that product level provides. In this mini class (about 30 minutes) you'll get the highlights on how to get more leads from your website. Then feel free to join the additional "focus" classes coming up. Snagging your share of leads via online home searches can be tricky, but we'll give you easy, non-technical SEO tips to get them. Hint: Most search engine optimization secrets lie in the words you use on your web pages. Is your website selling you short? Then join our special webinar session where we'll cover tips and tricks to enhance the look and feel of your site so you can go for the WOW with your visitors. Learn about 7 features or concepts your website needs to have in place to get noticed on the web and help you succeed in real estate. Make your site stand out, impress visitors, attract leads, and get ranked in this comprehensive advice class. |
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FEATURE FOCUS
Tired of re-keying MLS data into your website? Want to stop retyping contacts from your website to your CRM? Need better contents for your site without spending time creating it? Is following up with people you haven't closed yet taking up lots of your day? Check out this demo of how our solutions solve these problems and many more - all in an effort to help you do more in less time. While you might get by with just a basic property search, the right tools can make your IDX wow your visitors. Join us as we discuss not just the "how to" of setting up property searches but also ideas on how to maximize your leads and listings. You've purchased your Broker XSite, now what? The difference between a generic site and an effective site is only three steps away. Learn the key features and tools in your Broker XSite that help generate leads and drive recruiting right from the start. Join REALTOR and resident marketing expert Eric Richardson of Keller Williams as he walks you through the Broker XSite basics and shares proven tips to help you ensure that your Broker XSite captures visitors and makes buyers and sellers want to choose your brokerage for buying or selling their home. This course is the best starting point for the person responsible for creating and maintaining your Broker XSite. |
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MARKETING
Take your lead capture and conversion rates to the next level by focusing on a niche of your market in a way that commands attention. Learn the tactics it takes to make a visitor feel like you are the right choice for their needs. If your existing marketing strategy needs improvement then this webinar will show you how getting more specific can help your business and reputation grow. Add friends, start tweeting and listings will pour in, right? Wrong. In this class you'll learn the hottest social media techniques to generate more listings and leads. The worst thing you can do with a lead is "nothing at all". If you have a database of contacts from open houses, referrals or other places that never got attention then this session is for you. Learn how our XSellerate can be setup to market automatically to your existing contacts and proactively pursue those opportunities to bolster your business. In this class, we'll show you how to import contacts, build successful e-mail marketing campaigns, work around the SPAM problem, and more. Want to blow potential sellers away with a presentation they can't say no to? Check out this video, and get 5 tips to win every listing you want. Got a potential seller you need to impress? Need to outshine the competition and earn a contract? Learn some quick things you can bring to the table to stand out as well as a few pitfalls that you should avoid to help earn that seller's trust. You are your business - and your website should reflect that! In this class we'll focus on grabbing organic traffic, building effective homepages and content pages, and on getting those pages to rank in popular search engines. You'll also learn the importance of fresh, relevant content and how to use it to your advantage. This session gives you the know-how to build your brand. |
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GUEST SPEAKERS
The Internet has created an amazing resource for leads. But what are your strategies for building relationships? As we experience a proliferation of Internet leads, we need simple solutions for lead response, incubation, management and conversion. Using tools already on your computer, you'll learn how to set up a simple way to keep track of leads; set up simple response systems to communicate with consumers; evaluate different response models and let the consumer choose. Also covered - compliance with the Federal CAN-SPAM Act. |
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GETTING STARTED
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CONTENT MANAGEMENT
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SEARCH ENGINE TOOLS
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LISTINGS TOOLS
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XSELLERATE
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LEAD CAPTURE TOOLS
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