As a business tool, you
should expect your website to save you and your clients time and money.
That purpose can't be fulfilled if nobody else knows about your site or
can't find it!
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Google™ Local
and Yahoo!® Local offer advice in this document on ways of
capturing more potential clients for free!
Click here
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Be sure
you mention your website everywhere your company is:
business cards, letterhead, voice mail, etc. |
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Keep your
website updated with compelling content that describes what
makes you different. After all, you want people to keep
coming back and telling their friends. |
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Make your site
attractive to search engines such as Google and Yahoo! by
making sure key phrases that define what you do are coded
into your site's pages and content. |
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Watch out for
"link farms" and other traps that harm your site's search
engine ranking and online image. |
Marketing on the
Web isn't too different than traditional business networking:
Define a positive business image that keeps you on people's minds and
generates referrals! |
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Watch our free online "Webinar"
Since we can only do a limited number of
seminars each year, we've produced this web-based video to take
you through the basics of Web Marketing.
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